Who We Are
Real people, smarter PPC, better results.
We’re a Bristol based PPC and Google Ads agency built on transparency, strategy, and results. Our team manages millions in ad spend across Shopping, Search, Performance Max, and YouTube. Helping brands scale with clarity and confidence.
£15M+
Managed over £15 million in Shopping, Search, Performance Max, and Discovery campaigns for our clients.
£80M+
Generated more than £80 million in sales revenue through these same high-performance channels.
£6M+
Identified and eliminated £6 million in wasted ad spend, reinvesting it directly into our clients’ growth.
Founder’s Note
I started Touchpoint because I kept seeing brands stuck between two bad options. Big agencies charge a fortune for Google Ads management and if you’re not spending millions, your account gets handed to juniors. Hiring in house isn’t much better.. it’s expensive, slow, and rarely delivers the same level of performance.
I wanted to build something better. A Bristol based PPC and Google Ads agency that gives brands senior-level strategy, proper communication, and reporting that actually makes sense all for less than the cost of a full time hire.
Since then, we’ve helped generate over £80M in client sales through Performance Max, Shopping, Search, and YouTube campaigns, giving brands the clarity and results they should’ve had all along.
William Cameron
Founder of Touchpoint PPC
The Touchpoint Journey
2020
I kept seeing brands stuck between two bad options. Big agencies charged a fortune, promised expertise, then handed accounts to juniors. In house teams weren’t much better… little training, limited experience and no idea how to fix problems when they appeared.
2021
I started managing a few accounts myself. Rebuilt everything from the ground up cut waste, scaled winners, and tested nonstop. The results spoke for themselves: more sales, more profit with less ad spend. I knew their business inside out, something no junior could match.
2022
Launched Touchpoint officially. Early wins growing fashion and homeware brands proved the model worked. Referrals started piling in, but I capped capacity at eight brands while we found our feet. Clear strategy, tight execution, real results, it was paying off.
2023
Refined what became The Touchpoint Method™ a clear five step process for scaling brands profitably. Built from hundreds of hours inside client accounts.
2024
The Touchpoint Method™ took off. We passed £50M in client sales, onboarded global brands, and delivered consistent results across every market. We capped capacity to protect quality. Full integration with every brand, no shortcuts. quality over quantity. Better clients, better growth, better results.
2025
Now managing over £20M in ad spend each year, cutting waste, driving growth, and delivering over £80M in sales for leading brands worldwide. Still small by choice, still focused on clarity, strategy and performance.
Why Clients Choose Us
At Touchpoint, clients choose us for one reason: we make PPC deliver predictable, profitable growth.
1. Better Performance
Budgets focused on proven winners, not wasted spend.
2. Clear Reporting
You’ll always know where your money goes and what it returns.
3. Peace of Mind
We manage everything like it’s our own.
4. Lower Costs
Senior expertise without the overhead of in house hires.
5. No Lock Ins
We keep you because you want to stay, not because you’re tied in.
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The Touchpoint Method™
Every brand we partner with follows The Touchpoint Method™ our 5 step system for scaling with Google Ads. It’s how we’ve helped 50 brands generate over £80M in sales and save £6M in wasted ad spend.
What’s Next
We’re not trying to be the biggest agency we’re here to be the best at what we do: running Google Ads that drive real sales and profit.
The plan is simple… keep refining The Touchpoint Method™, help more brands achieve better performance from their Google Ads and PPC campaigns and continue delivering what matters most: senior expertise, clear communication and incredible results.
The best part? You get all of this for less than the cost of a single in house hire but with ten times the impact.
The Touchpoint Method™ on YouTube
Step inside the Touchpoint Method™. Our founder, Will Cameron, breaks down advanced tutorials, proven frameworks, and real world case studies that show exactly how eCommerce brands can unlock more sales and profit from Google Ads. Watch how we cut wasted spend, scale campaigns, and drive measurable growth using the same strategies we implement for our clients.
Is Google Ads Worth it in 2025?
Google Shopping Ads Optimisation [2025 Guide]
How We Doubled This Jewellery Brand’s Sales
Let’s take a look at your account.
No pressure. No pitch. Just a free audit and straight answers.